Target Adds 8 Multicultural Beauty Brands, And Among Them Is Reina Rebelde

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Target Adds 8 Multicultural Beauty Brands, And Among Them Is Reina Rebelde
Target Adds 8 Multicultural Beauty Brands, And Among Them Is Reina Rebelde
Video: Target Adds 8 Multicultural Beauty Brands, And Among Them Is Reina Rebelde
Video: TARGET DRUGSTORE MAKEUP HAUL 2023, February
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Now you can find even more beauty products at your Target store thanks to the addition of eight new cosmetic brands for a multicultural woman

These new brands will bring more than 150 products designed for a wide variety of skin tones, from medium to dark, to the department store, including more than 60 base tones. Also, most of these brands were digital only, so this is the first time they will be available in a physical store.

Among these additions is Reina Rebelde, a very colorful makeup line with a Latin soul founded by the Mexican-American Regina Merson. "At Target, we have a partner who is passionate about joining our mission to uplift and honor what it means to be Latina with high-quality cosmetics that celebrate the unique cultural dualities of today's Latina," Regina said of this new phase in her business.

All these new products from the Colored Raine, EveryHue, HALEYS Beauty, HUE NOIR, The Lip Bar, Makeup Geek, Reina Rebelde, Violet Voss brands will be available starting today at Target.com and on May 20 in some of their stores.

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